MISCARRIAGE ASSOCIATION
CLIENT
Miscarriage Association
DURATION
3 Weeks
ROLE
Animator (freelance)
DESCRIPTION
I created a hand-drawn cel animation for the Miscarriage Association, designed to help friends and family communicate supportively with those affected by miscarriage.
This video played a key role in the charity’s campaign during National Baby Loss Awareness Week in October. It resonated deeply, receiving over 100,000 views across the charity’s platforms and hundreds of heartfelt messages from grieving families expressing their gratitude.
CLIENT TESTIMONIAL
Catherine Pete, Content Manager at Miscarriage Association
"Alice created an incredibly meaningful and sensitive animation for our charity
depicting the heartbreak and emotion of the experience of pregnancy loss. Her
Simply Say animation is such a powerful illustration of the heartbreak of pregnancy
loss, and still receives a really positive and strong reaction from our community."
​
ANIMATION:
The brief focused on highlighting what not to say, helping to foster more understanding and compassionate conversations.
